5.22.2012

Designed Science in a Soda

Neuro Sun
What happens when mad scientists, soda entrepreneurs and graphic designers meet? They create Neuro brand sodas of course.

This heavy hitter not only looks great but offers a variety of great additions to your soda taste buds. The first time I noticed these brightly colored drinks in my local gas station, I really just wanted to try it because of the different names. Then it was because they were so freaking bright.

The flavors change to each type of soda and some are lightly carbonated. My best description for the flavor of Neuro Sun is a touch of pear with those candy wax bottles you used to eat as a kid. Try one and you'll know exactly what I mean.

The design of the bottle is a fun, hand-friendly, and includes finger grooves for the twist-off cap. Besides the bright colored bottles the font style and colors match well without being lost in translation. Even the size ratio for the logo, "smart" image and general info fit each other and the bottle. Everything seems to have room without being on its own island or out shining each other.

In short, find this wonderful drink and try it.

Image screen shot from http://drinkneuro.com/